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Disputable endorsements

China Daily | Updated: 2009-11-21 08:50

It is a moot question whether celebrities should be held legally accountable for appearing in advertisements for products of questionable value, since none of them has ever been punished and quite a few have been involved in such scandals.

At least a dozen celebrities, some of whom are very well known, are believed to have acted in commercials promoting health enhancement food products or medicines of little or no value.

Crosstalk performer Hou Yuehua has been the most notorious for having acted in 10 ads that lured viewers with false information.

Disputable endorsements

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