Love's in the air

Romantic stories are not just about laughter and tears. They are also about big money - and big stars. With more mainland moviemakers and actors eyeing this genre, actors from Hong Kong and Taiwan, are looking to grab a bigger share of the lucrative romance pie.

My Airhostess Roommate that is now playing in cinemas around the country, is adapted from a popular online novel. Starring mainland actress Wang Luodan and popular Taiwan actor Wilson Chen, it tells the story of a hedonistic young urbanite and a beautiful airline hostess. The two are forced to live under the same roof and eventually fall in love. Its one of the most highly anticipated romantic comedies this season.

Already immensely popular thanks to his modeling and TV dramas, Taiwan pop idol Mike He now appears in Hong Kong director Alfred Cheung Kin-Ting's latest romance, Love at Seventh Sight, co-starring mainland actress Li Xiaolu, a Golden Horse award winner.