'Sense of poetry' in Chinese designs

The world of design is looking to Chinese designers for fresh concepts and ideas, says Omar Vulpinari, vice-president of Icograda (International Council of Graphic Design Associations) at the World Design Congress 2009 in Beijing.

"Five years ago, we looked to works by designers in North America and Europe, but now there is a shift to the rest of the world. Chinese designers, of course, will play a major role in creating the best works," Vulpinari says.

As a frequent juror at major international design events, he is impressed by the quantity and quality of Chinese design projects seen in recent years.