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From soaps to shampoos

By Gan Tian | China Daily | Updated: 2009-08-21 08:06

Hair care has undergone a sea change in China in the past two decades.

"An awareness came about only in the early 1990s," says Xie Hong, a beauty reporter and editor of a Beijing-based Luxury magazine.

It was at that time that major hair-care brands made their appearance in this huge market - Rejoice in 1989, Pantene in 1992 and L'Oreal Paris in 1996.

From soaps to shampoos

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