A Chinese Princess is born

While the jaw-dropping opening ceremony of the Olympics last August has been lauded as Beijing's coming-out party and director Zhang Yimou praised as its amazing host, not many have heard of Haosi International. But it was this group that collaborated with Zhang in 2005 to post the winning bid.

Of the approximately 400 bids worldwide, this was the only one that paired a famous Chinese director and a private Chinese company. Liu Qi, president of Beijing Olympic Organizing Committee, said then that the ideas that were presented, "went beyond my imagination".

The awesome spectacle that was presented that August night was the result of three years of cooperation between a talented director and a determined company. But their association did not end with the Olympics. Instead, the Games set the company on an ambitious path to create a world-renowned, made-in-China entertainment label, Chinese Princess.