USEUROPEAFRICAASIA 中文双语Français
Home / China

CCTV to revamp flagship program

By Wang Qian | China Daily | Updated: 2009-06-10 07:55

A waning interest in staid reports about government announcements has prompted CCTV to revamp its flagship news program.

Xinwen Lianbo, the country's most authoritative and popular news program, will change its format to include more human-interest segments and critical reportage from June 20.

"It will be the biggest change for China Central Television (CCTV) in a decade," Yu Guoming, deputy dean of the school of journalism and communications at Beijing-based Renmin University of China and a member of the panel involved in reforming the program, told China Daily yesterday.

CCTV to revamp flagship program

Today's Top News

Editor's picks

Most Viewed

Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US