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Games success to bring next big wave of capital

By Liu Junhong | China Daily | Updated: 2008-09-04 07:34

The biggest characteristic of the Olympic Games in the 21st century is the "globalization of the main stadium of the Games". The wide availability of digital television broadcasts via satellites, the popularization of the Internet all over the world and the ubiquitous mobile phones are all play their part in bringing live coverage of the Olympics to the whole world. None of the past eras was able to make the Olympiad a universal festival of peoples all over the world like today.

In this colorful era, Beijing showcased to the rest of the world a "civilized and disciplined China" through the 29th Olympiad. The Chinese capital became the center of ordinary people's attention throughout the world.

The Chinese culture and civilization, perfectly blending tradition and reality, and a host of new world records set in so many sporting events at the spectacular venues throughout Beijing stoked many an average TV viewer's urge to go to China and see it with his or her own eyes. This urge will bring the city of Beijing another huge tide of tourists. And this alone will again put the Chinese capital under the spotlight, while China will again become a gas station for the deepening globalization.

Games success to bring next big wave of capital

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