Quake provides test for reporters

When Chongqing-based magazine New Travel Weekly featured the May 12 earthquake, it maintained its popular themes of glamour and sex.

Scantily clad models draped themselves over the rubble, bloodied bandages as accessories to their bikinis, tight t-shirts and mini-shorts, under the headline "Reborn from the Ruins".

The public reaction to this display of questionable taste and insensitivity was immediate.