Top sports brands go to court
By Cao Li | China Daily | Updated: 2008-04-16 07:23
SHANGHAI: Competition between two sports goods giants, Nike and Adidas, has moved to a different arena - a Shanghai court. Nike is suing its German competitor, and Chinese soccer star Zheng Zhi.
At a hearing held yesterday, Nike Sports (China) Co Ltd told Shanghai No 1 Intermediate People's Court that Adidas and Zheng - captain of the Chinese soccer team and a midfield player with England's Charlton Athletic - had harmed its interests.
Nike said that Zheng was seduced by Adidas who promised more money and wore Adidas products and attended its publicity events while working as a brand ambassador for Nike.
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