Ad giant focus of phone spam backlash
By Wang Xing | China Daily | Updated: 2008-03-21 07:19
Focus Media, the advertising giant behind outdoor ads nationwide, has recently found itself the focus of attention instead.
Through ads put out in elevators, supermarkets and cell phones, the Shanghai-based, NASDAQ-listed company became a runaway success and has maintained more than 150 percent revenue growth annually.
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