Gaming pioneer has a touch for tech trends

Millions of Chinese netizens live out fantasy lives in the virtual world - but the boss of the country's biggest online game company is firmly rooted to the ground.

Chen Tianqiao, the 34-year-old head of Shanda Networking and the first and only CPPCC member from the cyber industry, regularly works until 10 pm and queues up for food at the company cafeteria with his employees.

The self-made billionaire is equally humble about his new role as a member of China's top advisory body: "Being a new member means I should do some hard work to improve the innovation environment," he said.