Rettig: style and comfort at home

Rettig, the world's leading supplier of heating solutions, has seen brisk growth in recent years. Annual revenue of the group company was posted at 694 million euros ($102.38 million) last year, an increase of 15 percent, compared with the previous year.

Headquartered in Helsinki, the capital of Finland, the group company has 18 radiator manufacturing plants equipped with 25 advanced production lines, located in 11 countries around the world.

With state-of-the-art technology, Rettig's products are well known for reliable quality, in addition to providing comfort, being fashionable, environmental-friendly and energy saving.

To sharpen its competitive edge, the company has mapped out a new strategy for increasing brand attractiveness, offering two attractive and differentiated brand umbrellas.

One of them, the Purmo umbrella, focuses on the "Warm Society" concept, aimed at taking leadership of the more emotionally driven sector. The other is the Vogel & Noot brand umbrella.

As Rettig's biggest investment outside Europe, Rettig China, falls into Purmo brand umbrella. The wholly-owned subsidiary of Rettig Group was established in 1997.

With headquarters in Beijing, Rettig China has a modernized factory in Wuqing Development Area of Tianjin, a neighboring city to Beijing.

Inspired by its parent company's long-standing history and high level of business tradition, Rettig China offers its customers with first-class technologies, products and services and thus has obtained the leading position in the China market.

(China Daily 12/06/2007 page23)