Localization vital to firm's success

The Western Ring Square, or Xihuanguangchang, has won acclaim from Beijing's municipal government and citizens alike.

Localization is the winning card for French architecture firm AREP.

Fleur des Digueres, general manager of AREP China, said: "Our company's leadership attaches great importance to the Chinese market. AREP President Jean-Marie Duthilleul and General Manager Etienne Tricaud, who are elite architects and structural engineers of worldwide renown, both respect Chinese tradition and culture very much."