The stories of your life
Role-playing live games, or Alternative Reality Games (ARG), appeared years ago in Europe and the United States. It takes the substance of everyday life and weaves it into narratives that give it additional meaning, depth and interaction. Twenty-four hours a day, seven days a week, everyone in the country can access these narratives through every available medium - at home, in the office, on the phones; in words, in images or in sound.
Modern society contains many managed narratives relating to everything from celebrity marriages to brands to newly released blockbusters, which are constantly disseminated through all media for our perusal, but ARGs turn these into interactive games
In 2005, IperG, or Pervasive Gaming, supported by the European Parliament, was launched in Sweden. It integrates the technical approaches of computer gaming with emerging interface, wireless and positioning technologies to create game experiences that combine both virtual and physical game elements.
China Daily
(China Daily 09/18/2007 page20)
