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Survey shows CEOs in China are confident for future

By Hu Yuanyuan | chinadaily.com.cn | Updated: 2017-06-27 15:29

More than 90 percent of China's CEOs are confident in the growth outlook of their companies, a higher percentage than their global counterparts,a finding from professional services firm KPMG showed on Tuesday.

KPMG's survey, which gathered responses from 1,261 CEOs worldwide, including 125 from China, revealed that over the next three years, two-thirds of China's CEOs are predicting top-line growth of 2 percent or more, while over the next year, 97 percent plan to increase their headcount, both ahead of their global peers.

"China's restructuring process and an increasingly sophisticated consumer are leading to both challenges and opportunities, and CEOs are responding to this by embracing technological disruption to innovate their production and distribution models, as well as to create new products," said Benny Liu, chairman of KPMG China.

"Focusing on innovation – including new products or services and ways of doing business" – was selected by 64 percent of Chinese CEOs as a high priority growth initiative over the next three years.

Among the 10 "core countries" in the survey, China's CEOs are prioritising Australia, Germany and the UK in the overseas market for new growth opportunities, whereas the top three regions are Asia Pacific, Central and South America, and Central Asia.

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