Shandong Culture

Marketing Division

( Updated: 2020-05-09

The marketing division is responsible for formulating tourism marketing strategies and policies and making related arrangements.

It is also responsible for managing the overall image of Shandong's culture and tourism attractions, as well as the promotion of "Friendly Shandong" brand.

In addition, it is tasked with the marketing of cultural, creative, and tourism products and with organizing and coordinating large-scale tourism marketing activities.