2016-07-18

The Jilin merchants are not only a phenomenon and economic resource, but are also a cultural resource.

2016-07-18

After many years of growth, the Jilin merchants have made many accomplishments and should take some responsibilities during the crucial period of economic revival in Jilin province.

2016-07-18

Xin Benlu sums up elements in Jilin merchants: Being adventurous, persistent, inclusive, smart and kind.

2016-07-18

Jilin merchants are those who were born and start businesses here or expand their trade to the rest of China and the world and those who are not local, but choose to develop in the province and make contributions to the local economy.

2016-07-18

It is clearly understood Jilin merchants are defined as those who have founded a business within the province and have later expand it outside. In reviewing the history of Jilin merchants, they have created many industries and brands which are all imprinted by Jilin's culture.