Rural town turns itself into 'kitchen capital'

Family workshops to AI

The town's origins were modest. In the 1980s, family workshops produced traditional steamers. By 1993, this grassroots movement had already created over 100 "millionaire households", an extraordinary feat for the era. Today, that ecosystem has matured into a sophisticated network of 2,800 manufacturers and suppliers.

"The journey from family workshops to intelligent green transformation is a microcosm of the private economy," said Liu Dejun, director at the Shandong Academy of Macroeconomic Research. "Private enterprises are close to the market; they drive the technological iteration necessary for high-quality development."

That iteration is on full display at Shandong Kingbetter Commercial Kitchenware Co. Their latest smart stoves don't just cook; they collect energy data, diagnose faults and allow for remote control.

"In recent years, we've focused heavily on intelligent stoves," said Wang Tongxian, general manager of Kingbetter. "The market response has been enthusiastic."

Nearby at Shandong Haoxueer Electrical Appliance Co, innovation takes the form of ultra-low temperature cooling. "Our quick-freeze cabinet uses — 40 C technology to lock in nutrients," said deputy general manager Zhou Liwei. "Even a fish, after being frozen, maintains its cell structure and remains fresh upon thawing."

The company partnered with Qingdao University of Science and Technology on deep-freeze technology, energy-saving environmental protection and commercial refrigeration intelligence.

Their best-selling product, a specialized cabinet for keeping malatang (spicy hot pot) ingredients fresh, filled a market gap and consistently leads in sales.