Thriving creative industry calls for stringent copyright protection

Sometime toward the end of March, a copyright dispute between two popular Chinese singers, captured public attention, going viral online. Li Ronghao, the original composer of the popular song Li Bai, publicly criticized singer Shan Yichun for performing his song at a concert without prior authorization. In response, Shan promptly issued an apology, stating she would like to pay for use of the work. However, Li declined any compensation, instead requesting that she respect and pay higher attention to copyright protection.

This is not an isolated case. Following Li's public statement, several other singers voiced similar grievances on social media, complaining that their songs were being used for concerts, livestreaming and other commercial activities without any prior communication or authorization from the copyright holders.

These celebrity disputes over usage rights expose a deeper malaise: the entertainment industry in China often relies on public outcry rather than adherence to legal regulations for copyright protection.

First and foremost, it must be emphasized that any unauthorized use of music, artwork or similar creations for commercial purposes constitutes copyright infringement and must be stopped. In this regard, Li's courage to publicly address the issue and express his stance is commendable, especially given the industry's propensity for "saving face" and avoiding conflict. His willingness to assert his rights against a younger, popular artist sets a crucial precedent. Creators should never feel intimidated or hesitant when it comes to defending their legal rights.

Copyright is the bedrock upon which creative endeavors are built. Without it, the incentive to innovate and produce original work diminishes significantly.

An apology, however, no matter how heartfelt, fails to rectify the infringement or prevent future transgressions. What is truly required is not just damage control after a topic trends online but a profound and systemic commitment to respecting copyright. This commitment must permeate all levels of the entertainment industry, from performers to concert promoters, music platforms, and copyright management organizations. Preperformance licensing checks should be nonnegotiable, becoming as routine as sound checks. Without such measures, the industry risks perpetuating a cycle of infringement and apology, which ultimately harms both creators and consumers.

Technology can also play a pivotal role in reinforcing copyright compliance. Blockchain technology, for instance, can establish immutable, traceable records of authorship and licensing agreements. Such systems could provide a transparent and efficient means of verifying the legitimacy of song usage, thereby reducing the likelihood of unauthorized performances.

The responsibility to uphold copyright standards should not be viewed as a burden but as an opportunity to cultivate a more equitable and innovative industry. By ensuring that creators are adequately protected, performers are held accountable, and audiences are able to enjoy art without ambiguity, we can foster a music ecosystem that is both dynamic and lawful.

The recent disputes offer a lesson: in the eyes of copyright law, popularity is never a pass. Neither fame nor fandom nor the excuse of an "honest mistake" justifies unauthorized use. Music thrives on creativity, but creativity can only thrive if there are rules to cultivate it.

The path forward is clear: embrace and enforce copyright protection, and in doing so, support a thriving and sustainable creative industry.