Recycling startup CEO turns trash into beneficial treasure

Gui Bowen, CEO of Xiaohuanggou Environmental Protection Technology, has continued to focus on garbage sorting and recycling after returning to China following her graduate studies in America.

According to Gui, her company has provided more than 10,000 dignified and modernized environmental protection jobs to society. These workers have now settled in over 9,000 communities in more than 30 cities across the country, covering about 24 million users.

This video, the last in our series The Flaming Happiness, shares the story of how she started a business by transforming the work of traditional waste recycling practitioners and helping them increase income. Check it out.