Push-up bra voted 'greatest fashion invention ever'

Updated: 2008-03-24 15:17

With its magical ability to make mountains out of molehills, it is the secret weapon in many women's lingerie drawer.

No wonder the push-up bra has been hailed as the greatest-ever fashion invention.

Push up bra sales were boosted by Eva Herzigova's Wonderbra ad

It beat boot-cut jeans to the title in a poll of 3,000 women.

Pull-in pants, which allow the wearer to hide a wobbly stomach, came third followed by stilettos.

Film director Howard Hughes designed a type of push-up bra for Jane Russell to wear in his 1943 film The Outlaw, although Russell later claimed she never wore it.

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