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China plans more policy support to video industry

By Fan Feifei | | Updated: 2023-05-09 15:32
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The booth of 4K Garden at an expo for ultrahigh definition video industries in Guangzhou, Guangdong province, in May 2021. [Photo by Xu Jianmei/For China Daily]

China will step up policy support and is mulling to formulate a series of new measures to promote the high-quality development of the video industry, the country's top industry regulator said on Tuesday.

Zhao Zhiguo, chief engineer of the Ministry of Industry and Information Technology, said more efforts should be made to give full play to the role of leading enterprises and build up differentiated video industry clusters with distinctive features across the nation.

Zhao made the remarks at the World Ultra-high-definition Video Industrial conference 2023, which kicked off on Tuesday in Guangzhou, Guangdong province.

He called for more push to accelerate the upgrade of industrial chains, deepen the integration and application of video technology in key fields, as well as expand international exchanges and cooperation.

UHD videos have a profound impact on people's production and lifestyles, becoming a key driving force for bolstering economic and social development, Zhao said.

In recent years, the ministry has issued a slew of policies to support the development of the UHD industry, and sped up the construction of gigabit networks, digital centers and other new infrastructure.

The UHD videos have accelerated integration with 5G and artificial intelligence technologies, with a wide range of applications in sectors like manufacturing, culture, education, entertainment, healthcare and intelligent transportation, Zhao added.

UHD is a term that includes two video resolutions-4K and 8K-with 8K resolution an image or display with a width of about 8,000 pixels, currently the highest UHD resolution in digital television and digital cinematography.

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