Jiangxi county pioneers innovative rural development approach

By Wang Songsong | chinadaily.com.cn | Updated: 2025-07-10 21:19
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By launching a digital household registration system and a 'heritage-backed loan' program, Zhuqiao village in Jinxi county, Jiangxi province, has become a model for rural revitalization. [Photo by Wang Songsong for Chinadaily.com.cn]

At the heart of this transformation lies Zhuqiao village, a 600-year-old settlement whose Ming-Qing architecture tell stories of China's rich cultural wealth. But until recently, these heritage treasures faced an uncertain future as decaying buildings threatened their survival.

By adopting these strategies, Zhuqiao becomes a model in rural revitalization. In Zhuqiao, centuries-old ancestral halls now host cultural events, abandoned residences have been transformed into charming guesthouses, and ancient courtyards buzz with artisanal workshops. This approach has maintained the villages' authentic character while making them economically sustainable.

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