China Construction Bank Beijing Zhongguancun Branch has developed services for small and medium-sized enterprises - as it aims to be customer oriented in its innovation of products and services - and the branch has implemented its plans for financial products.

Following the branch’s launch of the “Tong” series of products, its sales department has been offering financial services according to the requirements of different enterprises – such as the necessity of short-term, small, frequent and urgent funds.

Last year, the bank offered 297.6 million yuan ($48.2 million) worth of “Tong” products, effectively solving the financial difficulties of Zhongguancun’s small and mid-sized enterprises, especially those engaged in technological business – and the Beijing Banking Association selected the branch as a sort of model bank.

Edited by Wang Yifei and Nivawhyman