CHINA> National
President Hu pledges more transparency, urges media social responsibilities
(Xinhua)
Updated: 2009-10-09 11:09

BEIJING: President Hu Jintao promised Friday China will continue to make government affairs public and enhance information distribution, and at the same time he called on news media to uphold social responsibilities.

Media organizations should promote the "true, correct, comprehensive and objective communication of information," Hu said in a keynote speech at the World Media Summit at the Great Hall of the People in central Beijing.

With the media's growing influence on international politics, economy, society and culture and people's thinking, work and life, "it is more important than ever before that the media should establish and uphold social responsibilities," he said.

Hu said the government has always attached great importance to the development of the media, encouraging the Chinese media to be close to national conditions, life and the masses, and to create new concepts, new content, new methods and new means in order to make the media more accessible, attractive and appealing.

The Chinese media are also encouraged to play a key role in beefing up healthy trends, reflecting social conditions and public opinions, orienting public focuses, soothing public dissatisfaction, ensuring supervision by public opinion, and safeguarding the public rights to information, participation in public affairs, expression and supervision.

Hu pledged the Chinese government will safeguard the legitimate rights and interests of foreign news media and continue to facilitate foreign media coverage of China in accordance with the law.

He called on global media to promote world peace and development, and to contribute to building a harmonious world with lasting peace and common prosperity.

About 300 representatives from more than 170 media outlets from around the globe gathered in Beijing Friday to discuss the seismic shifts and challenges in the industry at the World Media Summit (WMS).

The World Media Summit, launched by Xinhua and eight other world media organizations, attracted leading wire services, radio and television broadcasters, newspapers and magazines, and on-line media from around the world.

Under the theme of "Cooperation, Action, Win-Win and Development," the summit has been in an effort to help global media explore ways of survival and development in time of the current economic downturn and changing landscape of the media industry, said Li Congjun, President of Xinhua News Agency.

Li said the world's media must always adhere to their social responsibility and the role in improving public welfare despite challenges from the financial crisis and information technologies.

Ahead of the WMS, editor-in-chief of Reuters David Schlesinger told Xinhua that traditional media organizations are under mounting pressure to reform their business models to adapt to the changing reading or viewing habits of their audience.

Associated Press President and CEO Thomas Curley said the biggest challenge is that traditional consumers, such as the readers and viewers, are now able to publish or produce their own material.