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Shooting locales of popular dramas boost domestic tourism market

By ZHU WENQIAN | China Daily | Updated: 2019-07-22 08:05
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A poster for the popular TV drama The Longest Day in Chang'an. [Photo provided to China Daily]

Thailand, Japan, the United Kingdom, the Czech Republic and Iceland have shone as tourist destinations among Chinese travelers, especially the younger lot, thanks to films and TV dramas that were shot there, Ctrip found.

Those born in the 1980s account for 32 percent of Chinese travelers. Those born in the 1990s and 2000s make up for 27 percent and 13 percent, respectively, according to Ctrip.

"Young people are the main viewers of some popular shows. They pay attention to the beautiful scenery as highlighted in entertainment shows. Combined with the impact of top stars in such shows, their fans would like to go on trips to those places. Some even travel while shoots at such places are on," Shao said.

Zhao Yongfan, a 35-year-old accountant in Beijing, said he went to Chongqing in Southeast China and experienced the Yangtze River cableways and the Arhat Temple, an ancient structure surrounded by skyscrapers in the city.

"They figure in scenes in the Chinese comedy film The Crazy Stone. I love the film, so when I visited Chongqing, I made it a point to visit the spots shown in the film," he said.

Since Spiderman-Far From Home, which featured Italy's Venice, was well received among young viewers in China, Chinese travelers may plan to visit the thousand-year-old city, market insiders said.

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