Global EditionASIA 中文双语Français
Lifestyle
Home / Lifestyle / Fashion

Fashion pop-up featuring Chinese labels to open in NYC

Xinhua | Updated: 2019-04-24 11:29
Share
Share - WeChat

Some 20 Chinese fashion brands and labels will be assembled to display at the upcoming China Chic Pop-up, which is scheduled to kick off on Friday in a New York City landmark to celebrate China's booming fashion industry.

To be held at the 106-year-old Vanderbilt Hall inside the historic Grand Central Terminal, the event will see a 6,000-square-feet (557 sq meters) space transformed into an innovative interactive experience with three themed areas -- Fashionista, Beauty and Lifestyle, and a photo booth with Instagrammable opportunities.

Participants include Asia's influential designer Lanyu, jewelry designer Jade Chiu, and award-winning luxury luggage maker TUPLUS. Globally-renowned Chinese-born designer Vivienne Tam will also have an installation featuring three iconic dresses from her archive.

The event is organized by Yue-Sai Kan China Beauty Charity Fund (CBCF) as a central part of the fashion icon's mission to increase visibility of Chinese brands in the United States, and title-sponsored by Play Lounge, a leading Chinese fashion destination which carries over 500 designer labels.

Fifteen percent of sales from the pop-up will be donated to the CBCF, which was established in 2011 in honor of the Chinese American TV-producer and entrepreneur Yue-Sai Kan by the Shanghai Soong Ching Ling Foundation.

CBCF is dedicated to the betterment and advancement of women and children through education, health and cultural programs worldwide.

The pop-up will open through April 30.

Most Popular
Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US