Lijiang evaluated for tourism standardization

On Dec 7, a national evaluation team arrived in Lijiang to check the tourism standardization in the city. The experts listened to reports in the afternoon.

The debriefing was chaired by Wang Liming, a member of the national evaluation and acceptance team, and chief of the standardization section of the supervision department under the National Tourism Administration.

The evaluation team watched video clips on how Lijiang practiced tourism standardization.

He Lianghui, the mayor of Lijiang and head of the municipal leading group on tourism standardization, reported on the progress of the project. Lijiang is listed among the first five Chinese cities to experiment with tourism standardization and Yulong Snow Mountain is one of the first sites chosen.

So far, the city has invested 280 million yuan to cultivate a sound environment for standardization. It has achieved remarkable results in the experiment.

In the last year, Lijiang employed experts and scholars of Yunnan University to constitute a panel on the experimentation of tourism standardization in the city. It has launched 70 special training courses to promote the implementation of 37 national and industrial standards, and 13 provincial standards. It has compiled promotional materials in accordance with the stipulations from the system.

The city has participated in formulating a national standard and has mapped out an overall plan on the guide posts of urban roads and scenic spots. It has drafted or taken part in drafting eight provincial standards that are recommended as local norms for the tourism service.

Lijiang has creatively established local standards to cover competitive tourism products such as boutique hotels, bars, inns, plateau golf, glacier tourism, exploration tourism, and ethnic group tourism commodities. It has successful experiences in the management of industrial tourism.

Edited by Fu Bo and Rakhee

Lijiang evaluated for tourism standardization

Lijiang evaluated for tourism standardization