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'Changsha Memory' store to further branded tourist commodities


Updated: 2016-04-29

"Changsha Memory", a tourist commodity store catering to individual consumer tastes under one brand was opened at Changsha South High-speed Railway Station on April 26.

The "Changsha Memory" brand has been put forward by the local tourism bureau as part of a tourist commodities development plan. The ambitious plan includes the cultivation of one brand – the "Changsha Memory", the opening of 10 flagship stores and 100 franchise chain stores, the training of 1,000 professional marketers and sale of 10,000 varieties of goods within the next two years.

Through the display and sale of the high-quality made-in-Changsha products, the brand promotion is expected to boost the integration of the manufacturing industry with the tourism sector, said Vice-Mayor Liao Jian.

The newly opened "Changsha Memory" store now sells more than 2,000 varieties of commodities, covering Changsha-made industrial products, health care products, bio-medicine and daily necessities.

 

Changsha seeks to revive porcelain production

In recent years, the local government has sought to revive the region's long tradition in porcelain making and boost local industry with the cultural influence of ancient Tongguan kilns, which have a history of 1,200 years.

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