The first Kunshan Tourism Property Fair will take place at the China International Purchase Center in Kunshan from April 25 to 28.
As income increases, the thriving tourism industry is becoming a driving force for economic growth. China’s tourism industry will combine tourism with tourism real estate.
Over the past two years, more than 2 trillion yuan ($325.8 billion) has been invested in the tourism real estate market. Tourism real estate will be a new highlight for the real estate market in 2014.
Tourism real estate, different from traditional residential property, is built around tourist attractions. The advantages of tourism real estate lie in both natural scenery and high investment value.
Kunshan enjoys unique advantages in developing its tourism real estate. Shanghai metro Line 11, which opened last year, has linked the country's commercial hub of Shanghai with Kunshan’s famous ancient towns, further accelerating the development of Kunshan’s tourism industry and tourism real estate.
The Kunshan Tourist Resort, covering 330 square kilometers, is comprised of Qiandeng town, Dianshan Lake town, Zhouzhuang town, Jinxi town and the Yangcheng Lake holiday resort. The tourist resort has integrated over 70 percent of Kunshan’s tourism real estate.
The Kunshan Tourist Resort and Huaqiao Economic Development Zone will jointly hold the first Kunshan tourism property fair to promote the city’s tourism industry and tourism real estate. It will attract more people to visit and live in Kunshan.
The fair, themed “beautiful Kunshan, a livable city,” will display the prosperity of the Kunshan Tourist Resort and local tourism real estate. In addition, tourists will be provided with five free tourist bus lines to visit the holiday resort and four towns.
The fair will also organize visitors on a sightseeing and property tour.
The fair aims at visitors from Yangtze River Delta areas, especially Shanghai and Jiangsu province, to promote Kunshan’s tourism industry, enhancing tourism real estate and popularizing its tourism brand.