The wine and beverage promotion show will be held in Huaqiao International Service and Business Park on Jan 8, 2012.

This event is organized by China International Beverage Exchange Center (CBC) and the Golden Throne Wine & Beverages Hypermarket. By this time Huaqiao will become China’s dominant place for wine circulation.

The China International Beverage Exchange Center will be China’s largest electronic exchange centers for wine and will be a commercial carrier of wine and beverages.

It will provide one-stop services for the entire industrial chain, covering procurement, transaction, franchising, e-commerce, exposition and exhibition. There will be business offices, logistics distribution, channel financing, information release, training and inspection, cultural expositions, and will provide catering.

Peng Dejun, secretary of China National Association for Liquor and Spirits Circulation, said that the launching of CBC marked a significant measure for China’s liquor brands to break market barriers.