The city of Quanzhou, Fujian province saw a burst of cultural tourism at the beginning of the New Year, thanks in part for its having been chosen as an East Asia Culture City, in August of last year, along with South Korea's Kwangju and Japan's Yokohama, travel.fznews.com.cn has reported.
Quanzhou is a major source of Southern Fujian's culture and has been referred to as a "museum of world religions". It was one of the first historical, cultural cities approved by China's State Council, in 1982, and offered many cultural and tourism programs this New Year, such as bell ringing, a concert, southern Fujian marionette show, and traditional opera performances.
In commenting on the development, one official from the municipal tourism administration, said, "Culture and tourism can be integrated as an industry and tourism can be more diverse through culture and let people learn about the local culture."
Quanzhou is working on more integrated projects, such as performances, movies, television plays, historical, cultural towns, and cultural landscape.
By Zhao Qian and Edited by Roger Bradshaw