I'm Steve Ember with the VOA Special English
Economics Report.
For Americans, the traditional season to buy winter holiday gifts
begins on the last Friday in November. "Black Friday" is the name for the
day just after Thanksgiving Day. But lately there is a term for another
popular shopping day that follows Black Friday: "Cyber Monday."
The term Cyber Monday comes from an observation made by people who
study the holiday buying season. That is, lots of people may have gone
into stores over the Thanksgiving weekend to look for gifts. But many wait
until they return to work on Monday to buy online. Many people have faster
Internet connections on the computers at their jobs than at home.
An Internet research company, comScore Networks, says Americans spent
more than nine hundred million dollars online from Thanksgiving through
Sunday. Then they bought four hundred eighty-five million dollars in goods
over the Internet on Monday. The company says both amounts were twenty-six
percent higher than last year.
What were the most popular sites for online shoppers? EBay is said to
have had almost twelve million visitors on Monday. EBay is a site on which
people sell goods to each other. Next were the Web sites of Amazon and
Wal-Mart Stores.
Consumer spending represents two-thirds of all economic activity in the
United States. And about one-fourth of all personal spending takes place
during the holiday season. There are gifts to buy for Christmas, Hanukkah
and the African-American celebration of Kwanzaa.
The day after Thanksgiving got the name Black Friday from the tradition
of recording profits in black ink and losses in red ink. Black Friday may
be a profitable time for sellers, but it is no longer the biggest shopping
day of the year. Now the busiest day usually falls just before Christmas
on December twenty-fifth.
Still, the National Retail Federation says more than sixty million
people visited stores last Friday, eight percent more than a year ago.
The industry group says its expects holiday sales to increase by six
percent over last year. There are concerns that high energy prices could
cut into holiday spending, but those prices are down from their recent
highs.
This VOA Special English Economics Report was written by Mario Ritter.
Internet users -- when they're not shopping -- can read and listen to our
reports at voaspecialenglish.com. I'm Steve Ember.
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