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Haier remains the most favored boss for students
Updated: 2005-07-20 09:26

The Haier Group has once again been voted as the most-favored company by Chinese college students, with a forum in Beijing yesterday declaring the results of the top 50 best employers, nominated by university students across the country.

ChinaHR.com, the country's leading online recruitment Website, conducted the investigation among more than 600 universities and colleges, covering more than 20 provinces and cities on the Chinese mainland.

Based on effective answers from more than 27,000 students, the human resources management Website worked out a report about the desires of college students in terms of their future career as well as their choice of the top 50 firms as future employees.

The Website has done the survey every year since 2003, and the poll is gaining growing attention and participation from college students, Website officials said.

Following up on last year, Haier continued to hold the top honor, winning 8.3 percent of the votes.

IBM, P&G, Lenovo and Huawei Technologies Co filled up the next four positions, respectively.

While the top honor went to a domestic company, Haier, foreign-invested companies were very much in demand, with 31 making the top 50 list.

However, ChinaHR analysts said that domestic companies are beginning to attract more graduates.

The number of domestic firms in the top 50 has risen from 16 in 2003 to 19 this year, the survey said.

Besides, among the four companies that entered the top 50 list for the first time, three were Chinese entities.

They were China Merchant's Bank, Tencent and Zhongxing Telecommunication.

The three entities, together with Mars China, owner of famous chocolate brands such as M&M and Dove, received special awards at the ceremony for catching the attention of students rapidly.

The survey found that the world's top 500 durable and fast-consuming products companies, such as P&G and Unilever, are still among the first choices for many students, with 17 listed among the top 50.

The Website's analysis said salaries and welfare benefits still ranked above all other elements as the top consideration of student job hunters.

Strength of the brand and company culture ranked second and third, respectively.

The report also revealed that due to intense competition amid the soaring number of graduates, most college students - about 76 percent of respondents - were keen to find a job first after leaving campus.

"This shows the students are making more practical decisions in the face of growing competition," said Zhang Jianguo, CEO of ChinaHR.com at the ceremony in Beijing yesterday.

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