Kempinski executive: China is a crucial market for global hospitality brands

"China is a market where you must be," stated Ilja Poepper, vice-president of sales & marketing and owners of relation for Kempinski Greater China & Mongolia. He highlighted China's status as a country at the forefront of technological advancements, particularly in fields like artificial intelligence. Recognizing China's importance for expansion, Kempinski is intensifying its presence in the region.