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Lululemon hosts its largest-ever yoga festival in Beijing

By Wang Zhuoqiong | chinadaily.com.cn | Updated: 2025-05-19 17:29
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Athleisure brand Lululemon holds its largest-ever yoga event in the country at the Worker's Stadium in Beijing on Saturday. [Photo provided to chinadaily.com.cn]

Singer Chris Lee shared her yoga reflection and said, "At first, I thought yoga was about perfecting poses. But through practice, I realized it's a conversation with yourself, where you feel a deep alignment between body and mind through breath, pose, and feeling. Once you begin to explore your body with your heart, you will find that both naturally open up."

Made with Nulu fabric, Lululemon's Align franchise is known for being an ultra-soft experience and serves as a gateway product for many customers. It is also a top-selling series that has achieved over $1 billion in annual sales, contributing greatly to the company's revenue in 2024, which surpassed $10 billion in annual revenue for the first time.

During the fourth quarter, the Chinese market grew 46 percent in net revenue, with full year revenue up 41 percent year-on-year.

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