Traditional culture given a modern twist

New enthusiasm revitalizes time-honored brands

By YANG FEIYUE | CHINA DAILY | Updated: 2024-02-05 08:00
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Visitors tour an exhibition of works created under the Yuxun program at the Beijing Arts and Crafts Museum in October. [Photo/CHINA DAILY]

On the 60th anniversary of the founding of Xiangxi Tujia and Miao autonomous prefecture in 2017, she led seven apprentices and spent nine months weaving a huge Tujia brocade featuring classic designs such as flowers, birds, heavenly beings, and auspicious symbols. The item is on display at the Xiangxi Intangible Cultural Heritage Museum.

Liu has also woven portraits of her customers into brocade items, which have sold well.

"We need to create high-quality, high-end products to preserve the good things in life. Only in this way can we enhance confidence in ethnic culture and achieve social and economic benefits," she said.

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