Hu Sheguang collection launched at London Fashion Week
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The entire collection is presented in the form of a stage play with models dancing to the music in a circular space. The shooting technique of 360-degree bullet-time captured the model's "movement" and "stillness", the tension in the scene and eventually led to the climax of the play.
"Agelessness" was the second highlight of the show. The models are from Hu Sheguang's team of female models, ranging from 20 to 60 years old. The designer hopes to break the stereotype that fashion only belongs to young people.