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Huawei trumps pressures, sanctions

By Seymur Mammadov | chinadaily.com.cn | Updated: 2020-08-07 09:28
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A Huawei employee demonstrates the features of the Huawei Mate XS device, during a media event in London, Feb 18, 2020. [Photo/Agencies]

The United States has tried everything to hurt China, but all its tricks have failed. It has been deliberately working to weaken China's economy, but it hasn't succeeded. The Chinese are handling Trump's moves quite deftly and productively. Moreover, the US pressure seems to provide strength to China.

The current American administration has set itself the goal of eliminating a competitor in any way. But things are not going as planned in Washington.

Recently, despite all the measures taken by the US authorities, Huawei became the largest manufacturer in the global smartphone market, surpassing both Samsung and Apple. According to Counterpoint Research, Huawei held a 19 percent market share versus Samsung's 17 percent. According to the results of the second quarter of 2020, Huawei shipped 55.8 million smartphones and Samsung 53.7 million.

These figures have surprised smartphone manufacturers and politicians who expected the Chinese giant to go bankrupt.

Today, think tanks and experts are trying to understand the situation and understand how Huawei, a company under heavy US pressure, managed to achieve such a result.

The United States began to squeeze Huawei out of the high-tech market in May last year. By Trump's decree, Google, Intel, Broadcom, YouTube and others stopped working with the Chinese company. Every smartphone user understands what the loss of Google services means. The ban on Google was introduced in September 2019, and in December the Chinese created an alternative to it called Huawei Mobile Services (HMS), and in May of this year, an alternative to YouTube was found - the French video service Dailymotion.

China continues to respond to its opponents with new developments. Therefore, Huawei becoming the best-selling smartphone in the first half of the year should not come as surprise. Despite the US measures and sanctions, and despite the serious problems created by the pandemic for the Chinese economy, Huawei has performed well, proving that it remains competitive and has become an even stronger player.

Let's take an in-depth look at the reasons which have left many analysts bewildered.

The first is pandemic. The pandemic has created a lot of problems even for large and successful corporations. Samsung has lost its position, been forced to close stores in the US, India, Europe and Latin America. Sales also have dropped significantly due to the decline in purchasing power among many fans of this South Korean brand. In such a situation, budget smartphones turned out to be the most popular. Huawei's pricing policy is flexible enough and is designed for affordability, with the exception, of course, of the newest and most advanced models, although high prices for them tend to decrease gradually. This is a very correct policy, especially in times of crisis. Demand creates consumption. This is a well-known formula.

The second reason may lie in the national mentality of the Chinese people, with the reaction of the Chinese people to the trade war between the United States and China, in which Huawei has become the lever of US pressure on China. The aggressive campaign launched by Washington against Beijing has stirred national pride. When buying a new smartphone, patriotic Chinese consumers began to give preference to gadgets of this particular brand in an effort to support it during a very aggressive US foreign economic policy.

Now for the third reason. We can assume with a certain degree of confidence that it is the main predetermined of the success of the Chinese company. The COVID-19 pandemic has brought down even the world's largest and most resilient economies. China is no exception. But unlike others, the Chinese economy began to recover almost immediately. Contrary to the predictions of doomsayers, already in the second quarter of 2020, China's GDP rose by 3.2 percent after a 6.8 percent drop in the previous period. The Chinese economy has shifted from slowdown to growth, which proves that it was the result of bold decisions and the right strategy of Beijing. The Chinese market, having survived the turmoil, began to recover at an accelerated pace. Huawei is an integral part of the Chinese economy, one of its flagships. And the success of the corporation was quite predictable.

The COVID-19 pandemic has become a very serious test for the whole world. The year is drawing to a close, and the end of the turmoil is not in sight. According to forecasts, the world economy will face hard times after recovering from the pandemic. When the counting of losses begins, many countries will have a hard time. The financial possibilities of the European Union are already causing serious concern. But many factors indicate that no matter how the domestic and international economic situation develops, China, as it is believed in the PRC itself, will always stand on the right side of history.

And it seems that the sensation created by Huawei will not be the last.

The author is director of the international experts' club EurAsiaAz, and editor-in-chief of Azerbaijan's news agency Vzglyad.az.

The opinions expressed here are those of the writer and do not necessarily represent the views of China Daily and China Daily website.

 

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