Fashion firms turn stores into livestreaming studios

Fashion businesses have turned their brick-and-mortar stores into livestreaming studios after resuming work amid efforts to fight against the novel coronavirus pneumonia in Zhuzhou, Central China's Hunan province.

Hundreds of businesses have started to sell their products online via diversified platforms to boost sales at Zhuzhou's Lusong European fashion market, which gathers together 38 professional markets in apparel, shoes and hats and over 200,000 business professionals.

Digital technology has played an essential role in allowing people to resume work and avoid person-to-person contact amid the nation's novel coronavirus pneumonia control efforts.

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