Michelin looking to pump up fans at U.S. GP (Reuters) Updated: 2006-06-30 09:32
INDIANAPOLIS, June 29 - A week after celebrating one of the brightest
moments in their Formula One history, Michelin are back at the scene of one of
their darkest days.
Last Sunday, the French tyre makers trumpeted their 100th grand prix victory
after Renault's world champion Fernando Alonso won the Canadian Grand Prix in
Montreal.
The mood at the Indianapolis Motor Speedway, which hosts Sunday's U.S. Grand
Prix, is more sombre.
Last year, all six Michelin-equipped teams withdrew before the race following
spectacular tyre failures in practice and arguments about safety.
Just six cars, all on Bridgestone tyres, started and Ferrari's Michael
Schumacher's 'victory' was met by jeers and whistles from a bottle-throwing
crowd.
"We weren't sure how people would react to last year," Michelin's F1 director
Nick Shorrock told Reuters on Thursday. "Most people seem to have understood
that safety is an issue we're not prepared to compromise on.
"We were obviously very keen to come back. We're excited about racing here,
we want to race here, we wanted to race here last year.
"This is the only race track we have never won at, in fact it's the only
track on the F1 calendar we've never won at.
"It would be nice to win this one before we pull out at the end of the year.
GREAT LENGTHS
Michelin, who are leaving the sport before it moves to a single tyre
supplier, have gone to great lengths this year to make amends and win back
disillusioned American F1 fans.
The tyre maker offered refunds to last year's race and purchased 20,000
tickets to be given away in a buy two get one free deal to fans who attended
last year.
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