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Toyota plans new sales network in China
(AFP)
Updated: 2005-10-03 08:29

Japan's top automaker Toyota will set up a new network of dealerships for mass sales in China in a bid to compete with Honda and other rivals that enjoy higher sales there, a report said.

Toyota will establish the network as early as mid-2006 with the aim of selling around 100,000 Camry sedans a year in China, the Nihon Keizai Shimbun reported without citing sources.

It plans to open about 110 dealerships for sales of the popular sedan, bringing the total number of Toyota dealerships to 300 in China, including the existing networks for its luxury Crown and Lexus brands, it said.

By launching dealerships selling Camrys, Toyota's strategic model popular in North America, the company is looking to gain ground on Honda Motor of Japan as well as European and US rivals, the economic daily said.

No immediate comment was available from Toyota.



 
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