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Mainland becomes No.1 tourist source for Macao
(Xinhua)
Updated: 2004-03-10 14:50
The Macao Special Administrative Region (SAR) received 5.74 million visitors
from China's mainland last year. The mainland has become Macao's number-one
source of visitor arrivals, ahead of Hong Kong and Taiwan Province.
Macao's annual number of visitor arrivals from the mainland has risen 3.5
times in the past four years since Macao's return to its motherland in 1999,
when they totaled 1.64 million, according to the latest statistics from the
Macao Tourism Office.
Joao Costa Antunes, director of the office said that Macao's aim is not just
to increase the number of visitors from the mainland but also to extend their
stay in Macao, which is currently averaged to just one night.
Under its work plan, the Macao Tourism Office will carry out a series of
tourism-promotion activities targeting at mainland tourists, including an
advertising campaign on newspapers, magazines, television and radio stations in
the mainland.
The annual increase in the number of mainland visitors to Macao rose a
momentum 35.4 percent last year as against 2002, as a result of the central
government's relaxed exit restrictions that had previously limited individual
travels to Hong Kong and Macao. The program is officially known as facilitated
individual travel (FIT), which has been implemented in 14 cities in south
China's Guangdong Province, Beijing and Shanghai.
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