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Henkel to drive sales from emerging economies

By Wang Ying | China Daily | Updated: 2011-03-01 07:29

Henkel to drive sales from emerging economies

SHANGHAI - German detergent and glue maker Henkel plans to draw 45 percent of its global revenue from the emerging economies by 2012, up from the current 41 percent in 2010.

In fact, the Asia-Pacific region contributed 14 percent to the global sales in 2010, and almost 40 percent of the region's revenue came from China.

Henkel's growth was powered by a global economic revival last year and the German business group reported a year-on-year increase of 11.2 percent in sales totaling 15.09 billion euros ($20.83 billion).

Henkel to drive sales from emerging economies

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