Infront China lauds move by QSL Sports into market
By Tang Yue | China Daily | Updated: 2010-03-22 08:08
BEIJING - Infront China, the Chinese Basketball Association's (CBA) marketing agency since 2005, is thrilled and not threatened by QSL Sports bold move into the game here.
Recently, QSL Sports took over the second-tier National Basketball League (NBL).
However, instead of regarding that company's move as a challenge, Infront China believes such investments can only be good for the game in China.
Photo