China's first store offering celebrity owned items is enjoying huge popularity among savvy young people. They are frequenting Dongxihui in Beijing for a reason critical to being hip--stardom allowed celebrities to shop the world.
More than two thousand items previously owned by more than 200 Asian celebrities are for sale in this chic shop called "Dongxihui." Its name means a place where East and West converges.
The store collects luxury products, designer clothes, and antiques from mostly Chinese actors and singers. Over 100 young people have signed up for VIP membership at the store.
Owner Liu Bin has been in the acting business for more than 20 years. His inside connections gave him access to many stars in China.
Liu Bin said, "Stars have dainty outfits. But they need them only once. After some occasion, the outfit goes straight to the bottom of the barrel and this is a huge waste. I asked them, 'If I had a place for these clothes, would you want to keep them as souvenirs or sell them?' They said, 'Of course I would sell all of them!' There are a ton of clothes at my house."
Guitars previously owned by Chinese rock stars like Cui Jian sell for 15-hundred US dollars each.
There is also a model of the Shenzhou VI Manned Spacecraft, once owned by a Chinese astronaut, being sold for 13-hundred US Dollars.
Props used in domestic blockbusters and hit TV shows are also hot commodities.
One percent of the proceeds from each sale are donated to a local NGO called Project Hope to help children from poor families pay for their schooling.
Address: 3.3 Mansion, No. 33, Sanlitun North Avenue, Chaoyang District