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Fifth Ningxia media tour kicks off

By Cai Muyuan (chinadaily.com.cn)
Updated: 2009-07-07 15:22

The online media reporting tour of the Ningxia Hui autonomous region, under the theme of "developing the Yellow Riverside and attracting investments", kicked off July 6, 2009 in the capital city of Yinchuan.

It's the fifth year in a row for the northwestern region to host such an event in a bid to step up the region's publicity.

The China Hui Culture Center in Yongning County, Ningxia. [chinadaily.com.cn]

Reporters from more than 40 websites gathered here to witness the northwest region's development and explore its culture and tradition during the five-day-tour.

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The tour will mainly focus on investment and trade of the region as well as the construction of "Golden Riverside", an urban agglomeration project which the region began building in April in a bid to maximize the area's advantages to further develop its economy.

The tour will take reporters to cities comprising the "new-born urban agglomeration". Tourism scenic spots such as the coexistence of lake and desert at Shahu as well as the desert Shapotou in Zhongwei city, a marked success in China's sand control project, are also included.

A focus on energy, agriculture and the Muslim food industry are also part of the tour.

As China's only provincial-level Hui autonomous region, Ningxia accommodates one fifth of China's Hui ethnic group. The region has achieved great success in recent years contributing to the country's northwest construction.