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The so-called "China Top Brand," a title conferred by the General Administration of Quality Supervision, Inspection and Quarantine (GAQSIQ) on selected promising enterprises, will be gradually suspended from use, the Beijing Times reported Friday.
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When the due date comes, an enterprise is no longer allowed to use the title "China Top Brand" for its products in packaging, accessories, advertisement or the product manual and other related materials.
Every year since 2001, GAQSIQ selects a batch of brands and gives them the title of "China Top Brand." Since the functions of GAQSIQ were adjusted in 2008, it is no longer in charge of brand evaluation.