Cisco expands into videoconferencing
By Liu Baijia (China Daily) Updated: 2006-10-25 13:41 Cisco Systems Inc, the
world's largest player in data and voice Internet communications, will expand
into video and mobile Web networks with the launch of its videoconferencing
platform TelePresence yesterday.
"This is about the next wave of productivity," said John Chambers, president
and CEO of Cisco, speaking through TelePresence yesterday from the company's
headquarters in San Jose, California.
He said Cisco aims to grow TelePresence into a US$1 billion business in about
three years.
Cisco has advanced technologies and new businesses capable of generating
revenue of over US$1 billion in five to seven years that now account for 22 per
cent of its revenue. But Chambers said TelePresence could achieve these figures
in a shorter period of time as it is the "most exciting thing" he has seen
during his three decades in the industry.
TelePresence is an Internet protocol-based meeting system the first to meet
the international high definition standard of 1080P picture quality.
The two initial versions, TelePresence 1000 and 3000, allow two people or 12
people to talk into a 65-inch plasma display and are sold at US$79,000 and
US$299,000.
Initially the products will mainly target large enterprises, government
organizations and healthcare institutions.
Chambers said the system allows people to work, live or play together
face-to-face although they may be thousands of kilometres away.
Cisco estimates TelePresence will bring the firm a saving of up to US$100
million, or 20 per cent of its travel expenses, every year, while the cost to
install the system is about US$50 million.
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