Center

Mainland, Taiwan Net firms eye each other

By Liu Baijia (China Daily)
Updated: 2006-08-01 08:47

Internet companies on both sides of the Taiwan Straits are looking at each other in the search for new markets.

The rekindled interest is expected to initiate the third wave of Taiwanese companies' search for opportunities in the mainland's Internet market.

On July 18 Obuy.co.tw, the third- largest e-commerce website in Taiwan, said that it had partnered with top mainland Internet portal Sina Corp to open an online shopping channel on Sina.

"In 2005, there were 1,500 shops in Taiwan selling products online and the good news to us was 750 of them were selling products through our website," said Candice Liu, president of eDynamics, Obuy's operator, in an interview with China Daily.

"But what is frustrating is that even if we already have half of them as our customers, the total is still just 1,500."

To expand its business eDynamics has decided to come to the mainland, where there are more than 123 million Internet users and over 3 million frequent online buyers.

The partnership with Sina is the second major co-operation between Internet companies across the Taiwan Straits in four months.

In March, Shanghai-based Ctrip.com International bought a minority stake in Taiwan counterpart ezTravel.com through its overseas subsidiary.

The two companies had already formed an alliance last May to tap the tourism market in Taiwan, as soon as people from the mainland were allowed to travel to the island province as tourists.

At present, the mainland is the top destination for Taiwanese holidaymakers.

Consultant Analysys International said in a research note that Ctrip, which sold 5.5 million hotel room reservations and 3.7 million air tickets last year, has been anxious to expand and smaller cities and overseas markets have become priority targets.